Business in Context

Business in Context

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Business in Context 4e provides an introduction to the business environment and the key functions of business placed within a managerial, organizational and environmental context. Offering a dynamic and contemporary global perspective on business, key issues are debated and supported by practical cases from well-known international companies. The latest edition of David Needle?s best-selling functional business environment text has been thoroughly revised and rewritten, with expanded coverage of management, new chapters on globalization and ethics, new cases, improved pedagogy and text design, and increased web support for the lecturer and student. Business in Context 4e provides an introduction to the business environment and the key functions of business placed within a managerial, organizational and environmental context. Offering a dynamic and contemporary global perspective on business, key issues are debated and supported by practical cases from well-known international companies. The latest edition of David Needle?s best-selling functional business environment text has been thoroughly revised and rewritten, with expanded coverage of management, new chapters on globalization and ethics, new cases, improved pedagogy and text design, and increased web support for the lecturer and student.In 1994, VW announced a radical restructuring of its vehicle manufacture, reducing the number of chassis types from 16 to 4 across its entire range of VW, Audi, Skoda and ... which shares 20 per cent of its internal parts with the Jaguar X type.


Title:Business in Context
Author: David Needle
Publisher:Cengage Learning EMEA - 2004
ISBN-13:

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